An author’s biography ranks right up there with a well-designed website as the cornerstone of a PR campaign. In book marketing services circles, bio writing is highly respected, and authors who do it well for themselves have a leg up. Besides the news release announcing your book’s publication, your bio is often the first thing […]
The dominance of the internet as a platform for book sales has yet to diminish the value of a well-designed cover. They continue to be critical drivers of successful book marketing programs and have value in online and brick-and-mortar store sales. The only new wrinkle is that book covers today need to look good on […]
